CST: 27/07/2016 00:39:58   

TORRID Reveals Model Search Winner -- The Face of Torrid 2016, Lyanna Lynette, in a Groundbreaking Web Series

193 Days ago

LOS ANGELES, CA --(Marketwired - January 15, 2016) - Torrid, the hottest name in plus size fashion, announced today the winner of its model search, Lyanna Lynette. The 26-year-old Southern beauty was revealed in a 12-episode web series on YouTube. As the Face of Torrid 2016, Lyanna will join the brand in celebrating young, stylish women sizes 12 to 28.

Lyanna's beginnings in the small town of Harlingen, TX, never could have prepared her for becoming a Torrid model and brand ambassador. Her hometown, where she's lived her whole life, has one movie theater and a bowling alley. Raised by her single mother and grandparents, she grew up fishing, boating, hunting and hiking. Her love of the outdoors came from her grandfather, a shrimp boat captain originally from Louisiana. Lyanna describes herself as, "Texan and a little ragin' Cajun."

She also taught herself, from the age of 13, to do makeup and later became a licensed cosmetologist. To participate in Torrid's model search last summer, Lyanna had to choose between losing her job at a local hair salon or following her dreams. It didn't take long to decide.

"I've been a loyal Torrid customer for years, but I never imagined being the next face of the brand. I want to represent all those women who think 'I can't.' Because I'm just like them -- I'm a normal girl with normal problems. Here's proof that dreams really can come true!"

Lisa Harper, Torrid CEO, says, "We found Lyanna from over 14,000 beautiful girls who applied to our model search. Our four finalists were all drop-dead gorgeous. In the end, we chose Lyanna because her face jumped off the page. She represents everything Torrid is -- young, sexy, no apologies. She's also a size 16, not a professional model and not signed with an agency. This experience will totally change her life. We couldn't be more excited."

Lyanna's journey is captured in the Torrid Model Search web series. The first of its kind in plus size fashion, the series follows the four finalists as they compete to become the Face of Torrid 2016. The series can be watched, in full, on Torrid's YouTube channel.

At noon today, Lyanna will participate in a live-stream Q&A on YouTube from Torrid Headquarters with Torrid brand ambassadors Philomena Kwao and Georgina Burke.

As the Face of Torrid 2016, Lyanna receives a modeling contract and a Torrid wardrobe. She will also appear on the cover of Torrid's new spring catalog and starting in February, she will go on a cross-country tour of Torrid stores, meeting fans and interviewing with local press.

February 4 - Glendale Galleria, Los Angeles
February 5 - Del Amo Fashion Center, Los Angeles
February 11 - Alderwood Mall, Seattle
February 12 - Westfield Southcenter, Seattle
February 18 - Tysons Corner Center, Washington DC
February 19 - Towson Town Center, Baltimore
February 25 - State Street, Chicago
February 26 - Yorktown Center, Chicago
March 3 - Memorial City, Houston
March 4 - Baybrook Village, Houston

#TorridModel

ABOUT TORRID

Torrid designs and retails fashion apparel, accessories, swimwear and lingerie for young, stylish women who wear sizes 12 to 28. Its exclusive collections inspire them to feel sexy, confident and downright irresistible. Torrid has over 360 stores across the U.S. and Canada, and online at Torrid.com. Find Torrid on YouTube (YouTube.com/Torridfashion), Facebook (Facebook.com/Torrid), Instagram (@Torridfashion), Pinterest (Pinterest.com/Torridfashion) and Twitter (@Torridfashion).

Photos --  http://tinyurl.com/juptur5

Media Contact:
Sarah Booth
+626.322.1792
sbooth@torrid.com